Fashion sustainability – it’s here!
Fabrics, faux fur and mindsets – everything is shifting in the world of fashion sustainability. And it’s about time for it too, with the worlds garbage dumps filling ever higher with our frivolous buys and hard earned cash.
Don’t get me wrong, I’ve fallen into the trap of this buying cycle myself and I’ve plenty of scare stories to show for it. But the dissatisfaction of owning too much meaningless stuff (and having too little spare or saved cash as a result) is ironically quite the opposite of the joy of having a favourite, reliable pair of jeans or little black dress that is there for us time and time again.
Items that become old friends seem to be a thing of the past – but now there’s hope that responsible attitudes are pushing on the fashion industry’s decisions and will affect all of us as a result.
As Vogue agrees,
Until a few years ago, sustainability rarely came up in the greater fashion conversation, but in 2017, you’d be an outlier if you weren’t paying attention. Some designers have given their production cycles a rethink, others are reducing their carbon footprint, and some made the switch from real fur to faux. Add to that the technological advancements we’ve seen this year and a brand-new approach to shopping, and the future of fashion is really, truly looking brighter.
How can we apply fashion sustainability in our lives?
Is it about time for us to change our mindsets? Put our wallets back into our pockets and turn to look into our own wardrobes to give old fashion purchases a new lease on life? Can we apply the trend of sustainability to our own lives by buying less, using more of what we have and stashing our savings where they’re needed – into our long term savings?
Is it time to try a style challenge?
Some of us are unicorns who can simply shop less and that’s it! But the rest of us benefit from fun activities like style challenges, which offer us new perspectives on avoiding shopping and getting back in touch with our personal style. 30 outfits for 30 days, or 10×10 are just a few of the options!
What clothing items are already getting the most use?
Is there an item of clothing that just fits us wonderfully and is our go-to item?
Could we start putting our go-to items in the front of our closet and note whether we are really ever going to wear that expensive-yet-rather-awkward piece as much as we thought we could? Or whether the COST PER WEAR is very high, because we’ve worn it only once?
Sustainable happiness is at our fingertips.
There are so many reasons why this direction of sustainability is an exciting one.
Not just for the planet, but for our personal clutter-free happiness as well. If we have fewer items that we wear more often, we’re more likely to wear our favourite pieces with more frequency and feel happier about it.
Our wallets and wardrobes will thank us, and it’s likely that our daily self will love it too!
Thanks to references from Vogue